Must-Have Tools for Your Online Hair Dropshipping Store

Bringing your hair extension business to life is all about combining your passion and expertise with a useful suite of tools.

You want to be able to glide through your working day and make your store function largely on autopilot rather than feel like you have to work night and day. 🌗

That’s why we’re going to guide you through the essential tools and software you need to streamline operations and enjoy the process.

Let’s take a look at the fundamentals if you want to get into the hair care industry.

Choosing the Right E-Commerce Platform

A quick Google search will introduce you to a seemingly never-ending list of platforms, each with stylish ads and memorable names.

The problem is that when all you want to do is start dropshipping hair, you don’t need to know all of the technical differences.

In fact, many of the platforms are so similar that it really comes down to personal choice.

Here’s our top 3 you may wish to consider: 

Squarespace

If you want a platform that allows you to design your storefront without ever entering a single line of code, this is the place to go.

You’ll have the freedom to adjust your layout with simple drag-and-drop functions, all while you perfect the browsing experience.

Squarespace is a good option for new dropshippers who want to have the headroom and options to scale to a much larger business in the future. 

Wix

Next up, we have a platform that has a little more of a hands-on startup mentality.

You can really dive into the details of how your store looks and functions on Wix, making it an attractive option for those with an eye for design.

It has a slightly more DIY feel to its interface than Squarespace, but you can start designing your store for free.

Once you’re ready to start manually onboarding products so you can sell, a few clicks is all it takes to upgrade.

You will then have access to all of the payment processing modules that turn your draft site into a fully functioning e-commerce store. 

Shopify

The biggest and perhaps best-known of all the e-commerce platforms out there is certainly worth a closer look.

Shopify is not only fully secure and very easy to use, but we can also lend a helping hand.

Using Dropship Beauty to effortlessly onboard dozens and dozens of different styles of extension in seconds will save you so much time and effort.

Ideal when you want to focus on other key parts of your business. 

Picking Your New Inventory Management System

When you want to be able to see your sales, stock levels, and purchase orders at a glance, you need to be looking at inventory management software.

While it may not be the most exciting thing to get to know, it will be priceless once your sales start to pick up. Here are three options you should certainly consider: 

InFlow

A centralized dashboard and the ability to work seamlessly across multiple devices is what sets inFlow apart from the rest.

As your business grows and you start to look at hiring new staff, you’ll be glad to know that onboarding with inFlow is as simple as creating a new user profile. 

Veeqo

One of the really interesting features Veeqo has to offer is sales and finance forecasting.

The platform takes your historical sales data and factors in seasonal events and uses this information to make predictions for the coming quarter.

Ideal when you want to be able to plan ahead by removing the guesswork. 

Zoho Inventory

Zoho has a powerful multichannel approach that is very useful if you decide to diversify.

Perhaps you start by dropshipping hair extensions and then decide to expand so that you’re also offering haircare products, brushes, and styling tools.

Using Zoho will allow you to see which sales channels bring in the most money and which ones you need to market more. 

Selecting New Marketing Automation Tools

You’ve built the store, and you’ve got the stock taken care of; all that’s left is to catch the eye of your target audience with some marketing tactics.

Take a look at our 3 top tools to do exactly that, and you’ll soon be growing your clientele: 

Mailchimp

Mailchimp allows you to make stylish emails and messages with a simple interface that’s highly intuitive.

You will often find things work best with minimal text, your brand colors, and stylish shots of the extensions you want to promote.

Mailchimp allows you to distribute exactly these types of messages at scale while reducing your risk of being marked as spam. 

ActiveCampaign

ActiveCampaign is very similar to Mailchimp and comes with a nice range of onboard tutorials and guides that will help you decide what to do.

Once you’ve created your offer and added some stylish finishing touches, you can schedule your messages to be sent at a later date.

Good news for those of you who want to take the time-intensive work out of running a dropshipping business. 

Klaviyo

While you can do all of the standard marketing tasks from your Klaviyo dashboard, it also has one highly useful feature for new drop shippers.

The Klaviyo platform will actually provide warnings and guidance on when enough is enough.

This means that you will significantly reduce your chances of getting marked as spam by sending too many emails to unresponsive addresses. 

Honorable Mentions

Building your hair extension dropshipping business will be so much easier if you take a quick look at these three useful applications:

• Slack: An instant messenger that allows you to quickly connect and share ideas with other members of your team from any device.
• Trello: A simple yet effective pinboard application that will help you organize your thoughts, particularly during the initial stages of your store.
• Buffer: A great tool for scheduling and automating your social media campaigns so that you can constantly engage your audience.

Now that you know what to do, it’s over to you to take your pick and then elevate your business like never before. Good luck!